May 2016 Archives

0

Joint Rotary District Conference in Wilmington, NC

Cary-Kildaire Rotary Club at 2016 District Conference

Cary-Kildaire Rotary Club at 2016 District Conference

A few weeks ago, Blake and I had the pleasure of traveling to Wilmington, NC for the FIRST EVER, Joint Rotary District Conference between District 7710 and 7730.  We stayed at the Hilton on the waterfront, enjoyed beautiful weather and a fun packed weekend!  Blake and Ethan played golf, while Tia & I attended the conference meetings.  We had 5 members from the Cary-Kildaire Rotary Club attend (Becca, Tia, Susan, Kyle & Dave).  We learned so much about all of the great projects going on in our own District 7710 and also about other projects going on in NC and the world!

Club Awards

Cary Club Awards

It really made you proud to be part of Rotary.  We also enjoyed time exploring Wilmington, eating some great seafood and relaxing after a very busy Tax Season 2016!  Here are a few photo highlights from the weekend.  So proud of our club, Cary-Kildaire Rotary, for coming in FIRST in total money raised for the C.A.R.T. Fund (for Alzheimer Research) and 3rd per capita for C.A.R.T.

26209459414_2922a871bd_oWe also received the Governor’s 5 Star Award +1 for Distinction. We also received awards for earning the Presidential Citation for 2015-2016.  That is REALLY hard to get!  Congrats to all of the clubs and all of the winners!  See you next year in 2017 for the Rotary District Conference here in Raleigh, NC!  And don’t forget that the Rotary International Conference for 2017 is going to be here in the USA in Atlanta!!!!!!

 

6

 

7

 

26747099561_704c14467f_o

 

2

Thanks to My Girlfriend’s Closet for styling me in great dresses and accessories for the whole weekend!  I was sure to stop by their stores (downtown Cary & downtown Apex) before I left to pick-up some of the latest fashions.  Tell them you read Beccasblog.com and get 10% off your purchase!

Our CPA firm in Cary is growing and we are currently welcoming new clients.  Please check out our website for more information http://www.smithandsmithcpa.com  We are never too busy to help a small business owner with their accounting/tax needs.  We welcome referrals!

 Follow my blog via email by clicking HERE  

Join me on Twitter @beccacarync

 “LIKE” us on Facebook HERE

 Connect with me on LinkedIn HERE 

 

Director of Marketing

Smith & Smith, CPA, P.C.

1150 Executive Circle, Suite 5

Cary, NC 27511

(919) 380-0600 phone

(919) 380-0919 fax

 

0

Attending the HOW Live 2016 Conference

HOWA few weeks ago I had the pleasure of attending the HOW Live 2016 Conference in Atlanta, Georgia.  I was able to attend the conference as part of a scholarship I won last year.  In early 2015, I applied for the WBON of Cary (Women Business Owners Network) Scholarship Fund.  This is a financial scholarship award that is given out each year to 1 or 2 professional working women in the Cary area.  The scholarship is good for 2-years and can be used towards continued education, training, trade shows, conferences, professional development and seminars.  HOW Live was a good opportunity for me to interact with other professionals in the marketing field.   Below is a recap of the events I attended during the 5-day conference.

Oliver Jeffers

Oliver Jeffers at HOW Live 2016 Book Signing

Oliver Jeffers at HOW Live 2016 Book Signing

One of the highlights for me was getting to hear Oliver Jeffers speak as a keynote speaker on Friday, May 20th.  Oliver is an author & Illustrator of many well-known children books.  He illustrated one of the books that our boys LOVE LOVE LOVE so much, The Day the Crayons Quit.  I stood in a long line to get to meet him and have him autograph two books.

House of Blues Entertainment

David Fortin, House of Blues

David Fortin, House of Blues

On Thursday I sat in the session called “A DAM Case of the Blues”.  This one focused on the entertainment & restaurant franchise, The House of Blues.  The speaker was David Fortin, Senior Vice President of Marketing for The House of Blues.  I found his story from working as a bar-back to now being the head of marketing quite amazing!  He talked about the marketing challenges we all face now, with technology constantly changing and updating, how to stay relevant, capture the attention of your audience and keep a consistent flow in your marketing & advertising strategy.

Re-branding Uber

Shalin Amin, UBER

Shalin Amin, UBER

Another speaker highlight for me was to hear Shalin Amin.  He is the Director of Design, Products & Brand for UBER.  I am an avid fan of UBER, so I was anxious to hear him talk about the challenges UBER has faced over the past few years and how they went about their process to completely re-brand their company.

Exhibit Hall Opening Reception

Exhibit Hall Opening Night

Exhibit Hall Opening Night

One of the things I loved the most about HOW Live was the Exhibit Hall Opening Reception.  This was held on Thursday night and featured all of the sponsors and vendors who were present at HOW Live.  The room was full and offered all kinds of marketing ideas from stock photography, to paper companies, to work flow technology and even a nonprofit that support children’s art & creativity in downtown Atlanta…it was so much fun!

Captivating Exhibits at the Exhibit Hall

Captivating Exhibits at the Exhibit Hall

It took me about 2-hours to browse through all the vendor.  I enjoyed meeting many of them, collecting cool swag (t-shirts were the best) and having dinner on the heavy hors d’oeuvres there were provided.

Never a Worry on What to Wear

Wardrobe for HOW Live selected from My Girlfriend's Closet

Wardrobe for HOW Live selected from My Girlfriend’s Closet

One of the nicest things about the conference for me was not having to worry about what I was going to wear each day and to all the sessions & speakers.  I went to My Girlfriend’s Closet in downtown Apex, NC before I left and picked out tops and dresses that were comfortable and easy to wear.  Lois and her team of ladies do such a fantastic job on helping women dress for what looks BEST on them!   They made packing and dressing for HOW Live a breeze!  I highly recommend them for your next packing or traveling trip!  Tell them you read Beccasblog.com and get 10% off your final purchase!

Anniversary Love

Then ((2005) and Now (2016)

Then (2005) and Now (2016)

And a final shout-out in this blog post to my love & hubby of 11-years…Blake Smith!  We celebrated our 11-Anniversary together on May 21st.  We were both gone for the actual date (me at How Live and Blake on a guy’s golfing weekend) so we celebrated a few days later with a nice dinner at Flemings Steakhouse in Raleigh.  And yes, my long, silk Maxi dress a lovely find at My Girlfriend’s Closet!

Our CPA firm in Cary is growing and we are currently welcoming new clients.  Please check out our website for more information http://www.smithandsmithcpa.com  We are never too busy to help a small business owner with their accounting/tax needs.  We welcome referrals!

 Follow my blog via email by clicking HERE  

Join me on Twitter @beccacarync

 “LIKE” us on Facebook HERE

 Connect with me on LinkedIn HERE 

 

Director of Marketing

Smith & Smith, CPA, P.C.

1150 Executive Circle, Suite 5

Cary, NC 27511

(919) 380-0600 phone

(919) 380-0919 fax

 

 

Filed under Raleigh CPA by on . Comment#